Simon Li

One of a series of product beauty videos conceived and shot by [SIC] on behalf of Simon Li on location at their beautiful Shanghai showroom.


We conceived and shot three videos in France for Frangi with local support from the wonderful Sikana in Paris.


We worked with Push Media and talented director Jonathon Lim on this high concept music video.

Johnny Walker

We wrote and shot this stylish mini-doc celebrating Bruce Li at 50 for Ogilvy and Johnny Walker.