Whether it’s for an internal announcement, global company update, or investor-facing presentation, CEO message videos are a powerful way to build trust and visibility. And when filming in China—whether in Shanghai, Shenzhen, Beijing, or your local office—it’s important to get every detail right.
At Shoot In China, we’ve supported dozens of executive shoots for multinational clients across industries. Here’s what you need to know to create a polished CEO message video in China that meets global standards.

🧑💼 Why CEO Message Videos Matter More Than Ever
- 📢 Direct, personal communication builds trust across global teams
- 🎯 Essential for quarterly updates, M&A announcements, ESG goals
- 🖥️ Used in virtual town halls, LinkedIn posts, investor decks, and more
- 🌐 Especially important when headquarters and China teams are remote
The challenge? Making sure your message is authentic, on-brand, and visually professional—even on a tight schedule.
🎥 Pre-Shoot Prep: What to Confirm Before Filming
✅ Script or Talking Points
- Keep it concise (under 2–3 minutes is ideal)
- Ensure key points align with brand tone & regional goals
- We can provide bilingual script support for clarity across teams
🧥 Wardrobe & Appearance
- Neutral or brand colors
- Avoid fine patterns, flashy accessories, or green (if using green screen)
- Hair & makeup optional—but often worth it for shine reduction & polish
📍 Location Scouting
- Quiet, clean office? Corporate lobby? Rooftop with skyline?
- We can suggest on-brand backdrops based on your city and content goals
💡 On-Set Essentials for a Polished CEO Video in China
- 🎥 Pro camera setup (Sony FX6, Canon C70, or RED)
- 🎤 Lavalier mic or boom for crisp, isolated sound
- 🖥️ Teleprompter (essential for scripted messages)
- 💡 3-point lighting with soft key to flatter the subject
- 🎧 On-site sound monitoring to catch AC or office noise
Our bilingual crew ensures smooth communication, minimal takes, and efficient setup—even during a tight executive schedule.
✂️ Post-Production Polish
After the shoot, we handle:
- Subtitles (EN/CN or others)
- Logo animation, name titles, transitions
- Background music (corporate tone or licensed bed)
- Color grading for a clean, consistent look
- Export formats for LinkedIn, WeChat, intranet platforms
We can turn around edits in as fast as 3–5 business days, depending on requirements.
🧰 CEO Message Video Use Cases in China
- 📊 Quarterly business reviews
- 🤝 Merger, acquisition, or leadership changes
- 🌱 ESG, DEI, and sustainability updates
- 🏆 Internal recognition and milestone celebrations
- 🧭 Strategic outlook messages for China teams
💬 Why Clients Choose Shoot In China
✅ Trusted by Fortune 500 companies for executive filming
✅ Bilingual crew and producers = no language barriers
✅ Professional gear, discreet crew, and fast turnarounds
✅ Available in Shanghai, Beijing, Guangzhou, Shenzhen, Chengdu & more
✅ Adapted to suit Western & Chinese corporate culture standards
📩 Ready to Film a CEO Message Video in China?
Let us handle the crew, setup, script support, and delivery—so your CEO shines on camera with confidence and clarity.
👉 Contact Shoot In China to schedule a polished executive video shoot today.
More: Learn about Corporate Video Roi in China