Wondering how much it costs to produce a corporate video in Shanghai? You’re not alone. At Shoot In China, we’ve been helping global clients since 2012 with professional video production across China. This guide outlines the general costs involved in creating a high-quality corporate video in Shanghai.
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💡 What Determines Corporate Video Cost in Shanghai?
Corporate video production is much like filmmaking—each step requires planning, expertise, and coordination. Here’s a breakdown of the major cost components:
📌 1. Scriptwriting & Creative Treatment
- Who does it? Director or creative lead
- Deliverables: Concept deck, treatment, moodboard, storyboard
- Cost range: $2,000 – $5,000 USD
A great script sets the tone for your final video. While freelancers may offer cheaper options, hiring a director ensures the writing aligns with filming and editing requirements. Expect 1–3 rounds of revisions included in the fee.
🎬 2. Pre-Production & Scouting
Before filming starts, location scouting and planning are crucial.
- Scouting team: Director, cameraman, producer
- Scouting cost: ~½ day rate of a filming day (usually $300–$500)
- Goal: Confirm location logistics, plan setups, schedule efficiently
This phase reduces risk and helps optimize shooting time. A good scout day saves you thousands in misplanned production.
🎥 3. Production (Filming Day Costs)
A basic corporate video crew includes:
- Director
- Cameraman / DP
- Producer
Additional roles may include:
- Assistant Camera (AC)
- Gaffer / Lighting Technician
- Sound Recordist
- Makeup Artist
Cameraman Costs:
- Low-end: $600/day (limited experience, minimal lighting setup)
- Mid-range: $1,000–$1,500/day (preferred for interviews & branded content)
Why pay more? Experienced DPs work faster, light better, and capture content that saves time in editing. Poor footage leads to rework or disappointing results.
🎞️ 4. Post-Production: Editing & Finishing
Editing:
- Editor cost: $500–$600/day
- Typical timeline: 7–10 days
- Total estimated cost: ~$5,000 per project
Motion Graphics & VFX:
- Cost: $800/day
- Usage: Animated titles, explainers, brand elements
Color Correction:
- Cost: $800/day
- Duration: 3–5 days depending on video length
Sound Design:
- Includes music licensing, voice-over recording, and sound mixing.
Total post-production budget can reach $8,000–$12,000+ depending on complexity.
🎯 Final Thoughts on Shanghai Corporate Video Cost
Creating a corporate video in Shanghai can range from $8,000 to $30,000+, depending on scale, crew size, locations, and post-production needs. Small projects (e.g. simple interviews) may cost less, while branded films or multi-location shoots cost more.
✔️ Want to skip the guesswork?
We’re happy to prepare a custom estimate based on your project needs and timeline. Our bilingual team ensures smooth communication and international-standard results.
📩 Reach out now: [email protected]
🎬 Check out our previous corporate video work
📝 Summary of Cost Breakdown
| Phase | Estimated Cost | Notes |
|---|---|---|
| Scriptwriting | $2,000 – $5,000 | Includes revisions |
| Scouting | $300 – $800 | Location visits |
| Production Day | $3,000 – $6,000+ | Based on crew size |
| Editing | $3,500 – $6,000 | 1 week avg. |
| Motion Graphics | $2,000 – $4,000 | Optional |
| Color Correction | $1,500 – $3,000 | Optional |
| Sound + Music | $500 – $1,000+ | VO + licensed tracks |
